#Facebook to Rank #News Publisher to Reduce Fake News on It Platform




Facebook wants to encourage meaningful social interaction with family and friends over passive consumption.


Mark Zuckerberg, CEO of Facebook announced on Friday that the social media is sharing a second major update in this year to make sure the news you see, while less overall, is high quality. I've asked our product teams to make sure we prioritize news that is trustworthy, informative, and local. And we're starting next week with trusted sources he said.

"There is too much sensationalism, misinformation and polarization in the Social media enables people to spread information faster than ever before, and if we don't specifically tackle these problems, then we end up amplifying them. That is why it's important that News Feed promotes high quality news that helps build a sense of common ground says CEO in a post.

The social media giant will now embark on asking people whether they're familiar with a news source and, if so, whether they trust that source. The idea is that some news organizations are only trusted by their readers or watchers, and others are broadly trusted across society even by those who don't follow, so the output is a ratio of those who trust the source to those who are familiar with it.

Facebook claim that this update will not change the amount of news you see on Facebook. It will only shift the balance of news you see towards sources that are determined to be trusted by the community.

The changes will firstly start in the US next week, publications deemed trustworthy by people using Facebook may see an increase in their distribution. Publications that do not score highly as trusted by the community may see a decrease.


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